Hooters CEO explains why the brand is getting a reset | ChicagoLIVE
Hooters CEO Neil Kiefer joined ChicagoLIVE to discuss the company’s rebrand, its Chicago roots and why he says the goal is to bring the brand back to its original concept. He also talked about uniforms, food, customer feedback and why Chicago-area restaurants are not expected to see major changes.
Chicago Area News
Hooters CEO explains why the brand is getting a reset | ChicagoLIVE
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